Guides
Four questions everyone asks before having a website built. Answered honestly, including where the answer works against us.
What does a website cost in Switzerland?
Real price ranges for 2026, what drives them, and the line items quotes tend to leave out.
WordPress or your own stack?
When a page builder is enough, when WordPress makes sense, and when custom becomes cheaper.
How fast does a website need to be?
The thresholds Google sets, how many visitors leave before them, and how to measure it yourself.
Being found when nobody searches any more
How websites end up in the answers AI assistants give, and what has to be on the page for that.